Advantages of using Magento for your business site

One of the most promising decisions, when anyone thinks of starting an e-commerce business, is which content management system (CMS) you’ll use for adjustment and managing of products and transactions. There are several options available, and while that means that there are many great choices for business owners and entrepreneurs, it also means that selecting the right one is no easy task.

Out of all of the CMS on the digital market right now, one of the most popular and majority use is Magento. It is an open-source system built for e-commerce, and has two different versions—Community and Enterprise—to accommodate both small and large businesses.

However, just because it’s widely-used doesn’t mean it’s necessarily right for everyone. So what is it that makes the CMS so popular? Every business owner has their own reasons for choosing the platforms they do, but in our eyes, here are the top advantages of Magento:

Magento

1. Powerful.

Magento well known as for popular CMS and widely used in the e-commerce, due to its strong presence and adjustment CMS. So,  no matter how many products you have or orders you receive, Magento has enough strength to accommodate your needs. It can manage hundreds of thousands of individual products, and the only limit to the number of products you carry is the size of your server.

This means that if you use Magento from the start, you won’t need to worry about switching when your business grows. It’s easily scalable, so even if you only have a handful of products and daily transactions right now, you’ll be well-prepared if and when that number takes off.

Magento also offers features like product and inventory management that make it easy to organize and understand your site. You can set up filters and navigation exactly as you like to help customers find exactly what they’re looking for, which can boost conversion rates and improve the overall performance of your site.

2.  SEO-friendly

When it comes to online business SEO is the most important factor to raise your online business presence on the first page of Google. Considering its meta tag manager and meta description helps to increase the traffic on google search engine. Therefore, every Enterprise Edition of Magento was designed with SEO in mind, so optimizing product pages and descriptions are simple. It also generates SEO-friendly URLs as opposed to the jumbles of letters and numbers found on many e-commerce sites and meta descriptions, meaning that you don’t have to worry about creating them yourself.

Another SEO bonus is that sites created using Magento are completely mobile friendly and so they are compatible with all browsers and screen sizes. Not only does this allow your customers to shop from anywhere in the world—and on whatever device they have—it’s also a positive sign in Google’s eyes, which can help your rankings in the results of searches performed on.

3. Customizable.

Magento store customization has its own importance. Due to the availability of vast theme, plugins, extensions, one can be designed the user appearances in its own way. From the look of your site to the way you configure your product categories and features, everything created with Magento is custom. Although there are a few design themes available on Magento’s site, most business owners who use the CMS opt to hire developers for a unique and customized site.

In addition to the general appearance and organization of your site, you can also choose from a variety of payment, shipment, and language options to accommodate your customers. And with the right developer, almost any functionality you can imagine is possible

Here are some quick benefits that one can observe in the business of online store.  Like if you switch your current website to Magento programming platform, you will able to see a drastic change in the nature of your online business.

The ability to have multiple storefronts is one of the major benefits of Magento. Businesses are able to run multiple stores for a number of brands and maintain a single back-end. It allows you to implement different stores with unique design and features in the same business structure. With the Enterprise edition, you can run multiple sites from the same admin panel.

Why is Magento useful?

  • SEO Edge helps to get top on the google page.
  • Magento shopping cart development helps customers to follow the step-by-step process
  • Running and managing online business 24-7 has become stress-free
  • Magento Mobile will establish a fulfilling brand experience for consumers
  • Magento e-commerce websites have various tools and technologies to promote the business.
  • Admin panel can create, view, edit and fulfill orders, raise invoices (one or multiple), print packing slip, create email notifications and RSS feed for a new order, creation of reordering, etc.
  • Every addition the platform is going to get better, and the improvements will also shape up e-commerce websites
  • An easy way of payment gateway integration.

Because Magento is an open-source platform, a lot of the functionality you may want likely already exists in the form of plugins. These plugins provide solutions for accounting, payment processing, shipping, and other common needs, and many are entirely free. Know the comparison of Magento, shopify and opencart at- Shopify Vs Magento Vs Opencart : Which One to Choose?

Do you need to develop best e-commerce website for your business? We are happy to help you get started. Solace has a dedicated team expert in Magento. They believe in benefits of using Magento. We will provide the best solution to bring your company the success it deserves. To get a free quote for any e-commerce web development solution, contact us.